Ourika Valley, due to its many waterfalls and several attractions, is a very popular Ourika day trip from Marrakech. The region is inhabited by Berber people who practice a traditional way of life.
Despite its proximity to Marrakech, it is still considered relatively "unspoiled". he High-Atlas Mountains, are inhabited by Berbers, who live from agriculture and pastoralism in the valleys. In the steppe zone of the High-Atlas, where precipitations are low, the locals created a smart technique in managing the low precipitations and the weak soil.
They turn the rather semi-arid lands into fertile valleys called locally by Agdal (garden in Berber). This technique has intrigued many Western agriculturalists, in which they were impressed by the high efficiency of this agricultural system. Many scientists, particularly French scientists, make yearly expeditions to observe the community and their living system.